柿 means 'persimmon'

This "fruit basket" has caused creative juices to flow in Japan. The trees and fruits connect to colors, haiku, proverbs, myths, folktales, and wordplay. People associate peaches with Shangri-la and instability, Japanese apricots with happiness, and persimmons with Mount Fuji and writing brushes. The Japanese fully use certain trees—the wood in furniture, the leaves in tea (and even in sushi!), and fruit, roots, and bark in dye, paper, and Traditional Chinese Medicine. The juice goes into drinks, alcoholic or tame. And the Japanese and ancient Chinese have viewed these fruits and their trees as warding off misfortune!